Local Franchise Marketing.

Tidehouse specialize in local franchise marketing that bridges the gap between national brand power and local market performance.

Our scalable, proven campaigns drive real results at the unit level — whether that means filling appointment books, maximizing grand opening turnout, or winning the top spot in Google’s Map Pack.

Local business owner in front of work vehicle
Explanation of Google results

the challenges we solve.

Common breakdowns we fix:

  • One-Size-Fits-All Campaigns: Agencies sometimes roll out national or “cookie-cutter” campaigns without tailoring them to local needs.

  • Lack of Transparency and Reporting: Many business owners don’t get clear data about how campaigns are performing. That means you can’t see ROI, understand which tactics work, or justify ongoing spend.

  • Slow or Poor Communication: Many agencies may take too long to respond or fail to explain strategy in plain language. You feel left in the dark about optimizations, creative choices, or budget allocation.

  • Inefficient Budget Allocation: Some agencies mismanage budgets, spending too much on paid search, too little on social, or vice versa. That can lead to money wasted on low-return tactics while high-performing ones are underfunded.

Team collaborating in the office

Local Franchise Marketing That Delivers.

Our local franchisee marketing programs are built to scale. Whether its supporting 5 or 500 locations, our strategy adapts to your needs and delivers brand consistency while customizing for each franchisee’s market.

  • Hyper-targeted Google and social campaigns that drive high-intent audiences to each franchisee’s doorstep.

  • Local SEO & Google Business Profile optimization helps franchisees show up when it matters on local search results.

  • Reputation management and review strategy built to protect franchisees’ online reputation and drive 5-star reviews.

  • Localized landing pages optimized for SEO and conversions, while staying aligned with national brand standards.

What Tidehouse Delivers

We build campaigns that move like a tide — with rhythm, structure, and strategic force.

Team discussing a project in the office

Local Research & Insights

Tidehouse studies each market’s audience, competitors, and nuances before launching, resisting the cookie-cutter playbook.

Dynamic Budget Allocation

Tidehouse constantly fine-tunes spend for maximum local ROI, with performance-based mixes, GEO-level optimizations and strategic pilots.

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Proactive Communication

At Tidehouse, dedicated account teams give you honest feedback and proactive recommendations.

Team member checking reporting dashboard

Transparent Reporting

Great partners make performance clear and actionable. Real-time dashboard with clear metrics and review cycles ensures we’re on track.

Looking to maximize your local marketing efforts?

Get in touch with Tidehouse’s dedicated local marketing team to learn how we can solve your biggest challenges.